Senior Vice President of External Affairs
As the Senior Vice President for External Affairs, Louisa Hanshew is responsible for creating ways to attract and retain members and develop cultural and civic partners for PAFA. In addition, Louisa is the liaison with the new Pennsylvania Convention Center and is responsibile for all facility sales and events such as Bacchanal! Overseeing a staff of six in the areas of Database & Constituent Management, Special Events, External Events, and Membership, she also works closely with the Board of Trustees and individual committees of the Board.
In 2009, Hanshew led the campaign to raise funds for the newly established Donald R. Caldwell Scholarship, PAFA’s first competitive, full-tuition scholarship. In less than a year the program has raised $1 million in scholarship aid for our students. Additionally, Hanshew also recently procured a $2 million gift for the naming of the foyer in the Samuel M.V. Hamilton Building and works closely with major donors.
Hanshew’s 25 years of experience bring together the skills of major event planning, corporate sponsorship, and fundraising. Throughout her career, Hanshew has served as Acting Vice President of the Kimmel Center, Vice President of Development for the Devereaux Foundation, and President of her own consulting firm for over 10 years.
Hanshew has also been involved with the Association of Fund Raising Professionals, the American Marketing Association, the Council for the Advancement and Support of Education, and Who’s Who of American Women. She holds a B.S. in Marketing from Drexel University and is completing a Master’s degree in Management.